Re-engage

Email and text campaigns, paced and accountable

Send a campaign to a file of people or a filtered audience. The platform takes out everyone who must not get it, paces the rest and tracks every link.

An audience summary: 18,760 in the dataset, less opt-outs, no consent, undeliverable and existing customers, leaving 16,704 who will be sent to

What it does

The audience, counted first

Before anything is sent you see who is in, who is left out and why: opted out, no consent, undeliverable, already a customer.

Paced per mailbox provider

Gmail, Microsoft, Yahoo, Apple and UK broadband each get their own lane and rate, with the most recently engaged people first.

Every opt-out honoured at once

An unsubscribe link in every email and a way out in every marketing text. Each takes effect immediately.

Inside your hours

Messages go only in the days and hours you set. One that had to wait goes at the next opening.

Costed as it goes

Each message is costed when it is accepted. Nothing is charged for one that was not.

A file of 18,760 people

You import 18,760 past enquirers and schedule an email for Tuesday at ten. The audience summary takes out 412 who opted out, 1,208 with no email consent, 96 undeliverable addresses and 340 who are already customers. 16,704 will be sent to.

Afterwards the campaign page shows delivered, opened, clicked, opted out and bounced, then the leads and the revenue it produced.

A campaign report: sent, delivered, unique opens, unique clicks, opt-outs, bounces, leads and revenue for one email campaign

Microsoft says slow down

Part-way through a send, Microsoft’s servers ask for fewer messages. The platform halves that lane for an hour and carries on with Gmail, Yahoo and the rest at their own rates.

Nothing is dropped. The Microsoft messages go out as the lane recovers.

Sending lanes: Gmail, Microsoft, Yahoo, Apple, UK broadband and other providers each at their own hourly rate, with Microsoft slowed for an hour

What you see in the report

Sent and delivered
With bounces split into hard, soft and dead domain, and the receiving server’s own words.
Opens and clicks
Unique, as a share of delivered. Automated opens are flagged and left out.
Opt-outs
For each campaign and each channel.
Leads, revenue and return
The leads the campaign produced, your pipeline stages, and revenue against the cost of sending.
By mailbox provider
The same figures for Gmail, Microsoft and the rest.

Try it with your own file

Fourteen days with your own data. No card needed.

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